Self-Paced Course
Self-Led Sales: Sell With Soul, Service, & Self Energy
For coaches and healers ready to ditch the sales pitch.
Drop the sales gimmicks. Lead sales conversations with clarity, ease, and the kind of grounded confidence that only comes from within.
You already know you're here for more.
You've done the work. You hold powerful space for others. Your clients get results. You know in your bones the value of your work.
And still...when it comes time to sell? You feel that resistance creep in, sometimes slowly crushing your throat, sometimes like a cannon ball to the gut…
Your energy dips. Your chest tightens. Your inner child quietly whispers, "Will they like me? Will they say yes? Am I too much? Will I get this wrong??"
Because traditional ways of marketing and selling don’t align for you, and give you the ick.
When it comes to naming the price point you want to throw up.
You find yourself overexplaining. Undercharging. Avoiding. Or pushing so hard it doesn't even feel like you anymore.
You wish people just knew how your work would benefit them so deeply and just signed up and trusted you already!
But instead, you find yourself in the exhausting dance between pull and push. One part wants to hide. Another part wants to prove. One moment you’re frozen, the next you're forcing.
It feels confusing. Confronting. Frustrating.
You ask yourself, "Why can't I just do this already? I know I'm good at what I do."
But here's the truth: Selling isn't just about some process you implement. It's about the parts of you that are doing the selling.
You aren’t sabotaging your business and you aren’t doing it wrong - there are simply parts of you trying to protect you.
When it’s not your Self leading, it will ALWAYS feel off.
This is what happens when your parts are leading the sales process instead of your Self.
Real talk, you CAN work with those parts. You CAN integrate them. You CAN heal them.
Self-Led Sales was made for the part of you that’s ready to lead differently—with clarity, confidence, and calm so you can make real money, bigger impact in a way that feels clean and aligned with your values.
Inside, we’ll use Internal Family Systems (IFS) to heal the parts that get activated when it’s time to sell...and create new, embodied ways to approach sales from your center.
Whether you're brand new to IFS or already familiar, this course provides background and orientation to help you understand Parts Work—and how to apply it directly to your business.
IFS is a powerful, evidence-based healing modality that is transforming the worlds of therapy, coaching, and personal development.
IFS teaches us that we’re not one single "self," but a system of many parts—each with its own perspective, emotion, and role. Some protect. Some strive. Some hide. Some react. Beneath all of them lives your Self—calm, clear, compassionate, and wise.
Originally developed for deep emotional healing, IFS has been widely studied and applied to everything from trauma recovery to leadership work.
In this course, we bring that same powerful framework to YOUR business—specifically, to your sales process.
Because when it’s time to sell, all your parts show up: the perfectionist, the pleaser, the over-giver, the one who fears rejection.
Rather than pushing them aside or pretending they’re not there, we meet them. Understand them. And gently unblend from them—so you can sell from Self Energy.
This is what makes Self-Led Sales different. This is why it works.
This is a self-paced course. You can move through the content on your own time, at your own rhythm, with lifetime access to return whenever you need to reconnect to Self.
You'll walk away with...
➜ A sales process that feels natural and nourishing
➜ The ability to notice and unblend from protective parts in real time
➜ The confidence to speak, invite, and sell from a place of calm clarity
➜ IFS guided processes, meditations, and journal prompts to help you understand your own parts and inner system
Babe, this isn’t just about making more sales. It’s about becoming the version of you who sells with soul, ease, and deep Self-trust.
I Need This
Hi, I’m Andrea Tessier—a Master Life Coach, Certified IFS Practitioner, and someone who has spent years navigating the dance between showing up fully in my work and shrinking back when it came time to sell it.
As a former educator with over 20 years of teaching and facilitation experience, I bring deep care, clarity, and structure to everything I create. I’ve built a six-figure coaching business not by pushing or performing—but by leaning into alignment, spaciousness, and trust. IFS changed the way I sell, serve, and show up. Now I help other visionary coaches and healers do the same.
And more personally, I know what it’s like to have a big, beautiful vision…but still feel resistance around selling. To deeply believe in your work—and still freeze when it’s time to share your offer. I’ve lived that push-pull cycle. I’ve coached through it. And I’ve healed it—through IFS.
When I finally understood that it wasn’t me sabotaging my business—but parts of me trying to protect me—I stopped making myself wrong. And I started making real money and a bigger impact in a way that felt clean, clear, and aligned with my values.
I created Self-Led Sales to bring this transformation to you. Because once you learn how to unblend from your inner sales protectors and let Self lead…everything shifts.
This work is not just professional for me—it’s personal. I’ve walked it. And I can guide you through it.
This course was made for:
The entrepreneur
✨ ...who’s wildly gifted at what she does— but doesn’t like doing things the way they ‘should’ be done because it feels icky. ✨
The coach
✨ ...who’s tired of trying to follow sales scripts that feel out of alignment with her values. ✨
The healer
✨ ...who feels resistance every time she shares her offer—then beats herself up for not "doing it right". ✨
The sensitive visionary
✨ ...who deeply wants to be well-resourced, but struggles to fully own her power in the sales process. ✨
You’re not too much. You’re not behind. You’re not broken.
You’re a powerful, purpose-driven woman with a lot of parts who just hasn’t been shown how to sell from Self—yet.
That’s exactly what this course will teach you.
Traditional sales training says: "This is a numbers game. Overcome objections. Always be closin’. Get the yes." (Treating people as numbers… Barf!)
Where is the love, bros?!
But here's the truth: Selling is about change. And change is scary AF. Not just for your prospective client—but for your parts, too!
Self-Led Sales shows you how to:
Understand the psychology of parts work so you can support your prospect’s fear of change
Sell with compassion, not coercion
Hold space for a potential client's protectors and your own
Unblend from parts of you that doubt the value of your offer or fear rejection
Recognize when you're selling from a performance part (and how to come back to Self)
You and your prospect aren’t on opposing sides. Sales is collaborative. It’s the art of co-discovery: working together to understand their true problem, and offering a path forward if you genuinely believe you can help.
And that’s the deeper question: Do you believe you can help them? Do all of your parts believe? Are any parts in the room trying to prove, please, or protect?
If so…beautiful. Let’s bring them into the conversation. Let’s invite them to step aside so Self Energy can lead.
Because if you're using a sales strategy that isn't aligned with who you are and what you offer, then securing the sale isn't success—it's self-abandonment.
In Self-Led Sales, we don’t perform. We tell the truth. We sell from integrity, not strategy. From embodiment, not manipulation.
What Does It Mean To Be Self-Led in Sales?
To be Self-led is to lead your business—not from fear, performance, or proving, but from the calm, wise, grounded presence that lives at your core.
Self is the essence of you that doesn’t hustle to be chosen. It knows your power, and it speaks with clarity—not urgency.
When you're Self-led in sales:
- You don’t collapse when someone says no, and you don’t overreach to get a yes.
- You meet objections with compassion—not convincing…because you know they are simply parts at play.
- You speak truthfully, hold steady, and invite the right people to rise along with you.
You no longer need to sell.
You open. You invite. You guide.
Module 0: Welcome & Laying Foundations
- Set intentions for this journey toward aligned, Self-led selling
- Understand what makes this course different from typical sales trainings
- Get the high-level overview of Internal Family Systems and Parts Work
Module 1: Why Sales Feels Hard – Understanding Your Inner Sales System
Sales resistance isn’t about skill—it’s about protection.
- Meet your inner sales system: managers, firefighters, exiles
- Why sales triggers parts (visibility, rejection, worthiness, scarcity)
Module 2: Self-Energy in Sales (Selling Without Force, Hustle, or Fear)
Self-energy is the key to sustainable, soul-aligned sales.
- What is Self-energy and why it matters in business
- How to lead from Self during sales
- Co-regulation, pricing, & the energy of sales
Module 3: Magnetic Marketing (Speaking to the Right Clients From Self-Energy)
- Why traditional marketing doesn’t work for conscious entrepreneurs
- Speaking to empowered parts vs. wounded ones
- Energetic copywriting & trust-based messaging
Module 4: The Self-Led Sales Conversation
Hold space in sales conversations with confidence and care.
- What makes a Self-led sales call different
- Understanding the client’s parts in a sales conversation
- Navigating objections without convincing or collapsing
Module 5: Bringing This Work to Life
- Moving from concept to embodiment
- Weekly parts check-ins for sustainable self-leadership
Imagine this…
You hop on a sales call with no script—just your magnetic presence. You are deeply curious about the human being in front of you. You speak from your heart, grounded in your values. You sense this human’s fears and resistance. You breathe deep. Understanding them. You listen. You hold.
You say your price with ease. You trust their process, without spiraling into doubt. You get off the call proud—not because they said yes, but because you stayed with yourself the entire time.
You begin showing up online with more clarity, more consistency, more confidence. You stop ghosting your business every time resistance creeps in.
You become magnetic—not because you’re performing, but because you’re anchored.
This is what happens when you sell from Self. This is the business rhythm you were made for. This is the world we’re building—one Self-led visionary at a time.
Self-Paced Course For Just $222
This is more than a course. It’s a reclamation.
Of your voice. Your power. Your presence. Your path.
Ready to sell from Self? Let’s begin.
Your investment: $222
Got Questions? Doubts? Let’s Talk to Those Parts...
What if I’ve already tried sales courses and they didn’t work?
What if I don’t know anything about IFS?
What if I don't finish it?
What if I’m not ready to invest?
What if I just need to be more confident?
How long will I have access to the course?
How much time does this take?
Is this course only for women?
Do I get my money back if I hate this?
Do I need to be a coach or healer?
Is there any support included?
© Copyright 2025, Andrea Tessier Coaching. All rights reserved.